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Built For Meaning

Stephanie Jiroch

Built for Meaning is a podcast about the psychology of identity, belonging, and the lifelong search for meaning.

Hosted by Stephanie Jiroch, researcher, strategist, and creator of the Donor Identity Framework™, each episode explores why humans do what they do—from the communities we join and the causes we support to the brands we love, the identities we create, and the stories we tell ourselves.

Drawing from behavioral psychology, media psychology, consumer behavior, and real-world research, Built for Meaning uncovers the hidden forces shaping how we connect, contribute, and become.

If you've ever wondered why people stay loyal, why communities thrive, or what truly gives life meaning, you're in the right place.

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  • 22 episodes
  • weekly
  • Avg 17 min
  • English
Counted on this page — what you have heard stays on this device, so it is not something the list can be paged by.
  • #61
    Oct 23, 2023 · 5 min

    Ep #61: Marketing vs Branding - What's the difference?

    Do you know the difference between marketing and branding? Like so many, most people spend considerable time marketing their business and not building their brand first. In this episode, Stephanie shares the very simple distinction between marketing and branding, and shares why every entrepreneur must make their branding a priority. Like what you hear? Click subscribe and leave a review, then join Stephanie each week as she takes on the many questions women have about building a business - and brand - their way. Book your Brand Blueprint → https://brandpsyche.co/brand-blueprint Ready to shine online? Book a Perfect Fit Call to learn more about developing a standout brand identity + online presence → https://app.acuityscheduling.com/schedule.php?owner=12413637&appointmentType=53267324

  • #60
    Oct 16, 2023 · 13 min

    Ep #60: Permission to Do Business Your Way

    Had enough of the "Make $1M While You Sleep" empty promises and "do it this way" coaching models? Join me in this episode as I share my transformative rebranding journey and why it's a game-changer for my brand and this podcast. This season, I'm debunking the misleading narratives and inspiring you with stories of women who've succeeded on their terms. Get practical advice, embrace authenticity, and give yourself permission to build your brand your way. Ready to take charge of your branding journey? Visit https://brandpsyche.co for resources, tools, and support in building your BrilliantBrand™️. Don't miss this transformative episode – subscribe, review, and share. Welcome to Business Her Way.

Showing 21–22 of 22 episodes