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Big Martech · Oct 20, 2022 · 26 min

BMT 005 | The martech downturn

Is Martech heading toward a prolonged downturn? Valuations are down, funding is drying up and Martech and Adtech are at historical lows even after the pandemic tech boom. This week, Juan and Scott discuss the unique opportunities for the next round of category creators to ride out of the Martech downturn. This, and no code innovation, Spotify and podcasting, Google's growing workplace ecosystem, and a good marketing automation joke! --- Watch this show on Youtube Get the transcript and resources mentioned on the show Subscribe to get Big Martech updates Follow Big Martech on LinkedIn and Twitter

0:00-26:53

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show notes

Is Martech heading toward a prolonged downturn? Valuations are down, funding is drying up and Martech and Adtech are at historical lows even after the pandemic tech boom. This week, Juan and Scott discuss the unique opportunities for the next round of category creators to ride out of the Martech downturn. This, and no code innovation, Spotify and podcasting, Google's growing workplace ecosystem, and a good marketing automation joke!

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Watch this show on Youtube

Get the transcript and resources mentioned on the show

Subscribe to get Big Martech updates

Follow Big Martech on LinkedIn and Twitter

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