BMT 004 | What is data?

This week Juan and Scott take a philosophical discussion on the role of data in business. Data-driven obsession is influencing spending on cloud platforms that are forecasted to reach more than $1 trillion in spending by 2026, but privacy and security problems are changing perspectives on the value and liabilities of data collection. Juan and Scott also touch on metaverse spending and VR hardware, Martech stack reviews, generative AI, and cloud innovation. --- Watch this show on Youtube Get the transcript and resources mentioned on the show Subscribe to get Big Martech updates Follow Big Martech on LinkedIn and Twitter