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AI SIX Podcast

Joanne Sweeney

Introducing the AI SIX Podcast: Learn AI on the Go

Artificial intelligence is changing marketing, offering new ways to connect, create, and deliver value. To help marketers adapt, I’m introducing the AI SIX Podcast – a practical, daily resource designed to make AI learning manageable and relevant.

What Is the AI SIX Podcast?

The AI SIXPodcast is a six-minute daily podcast tailored for marketers looking to understand and use AI effectively. Hosted by me, Joanne Sweeney, a communications and marketing practitioner, author, and trainer with years of experience in digital transformation, this podcast provides clear, actionable insights to support your work.

Why Six Minutes?

Marketers often have busy schedules. The AI SIX Podcast offers focused content you can fit into your day, whether during your morning routine, commute, or a short break. Each episode delivers practical tips you can apply immediately, helping you stay informed without feeling overwhelmed.

What to Expect

Here’s what the podcast includes:

Daily Episodes: Updates and advice on AI tools, trends, and how to use them in marketing.
Weekly Long-Listen Interviews: On Saturdays, a 20-minute session featuring experts and professionals sharing their experiences with AI in marketing.
Practical Guidance: Strategies for integrating AI into workflows, improving efficiency, and using AI responsibly.

Who Is This Podcast For?

This podcast is ideal for marketing professionals who want to:

Learn how AI can streamline marketing tasks.
Find tools that improve efficiency and creativity.
Understand how to incorporate AI ethically and effectively.
Stay informed about developments in AI for marketing.

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78 episodes
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Avg 9 min
English

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#525
Yesterday · 5 min
Ep 525: 900 Billion AI Agents by 2035
Send us Fan Mail Huawei predicts 900 billion AI agents by 2035, but what would that mean for the way we work and do business? In this episode, I explore Huawei’s forecast for the future of AI agents, why autonomous systems could soon generate most AI activity, and what this means for organisations. I also look at why businesses need to prepare for a world where AI agents, not just people, are interacting with their websites, services and customer support. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
#524
Wednesday · 5 min
Ep 524: Claude Now Builds Live Dashboards and Animated Explainers
Send us Fan Mail Claude is turning data into live dashboards and reports into animated explainers. In this episode, I explore Anthropic’s new Claude Dashboards and Motion features, and how they could change the way we analyse data and communicate information. I share my experience testing Dashboards, explain who can access these tools, and why checking the accuracy of AI-generated content and protecting sensitive data remain essential. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
#523
Tuesday · 6 min
Ep 523: Meta's AI Agent Keeping Files on Users
Send us Fan Mail What happens when your AI assistant starts keeping detailed records about you and the people in your life? In this episode, I explore Meta’s new AI agent, Muse, and reports that it creates detailed profiles of users and people they interact with. I look at the privacy concerns surrounding AI agents, what this could mean for data protection in Europe, and why we need to think carefully about what information we allow AI to access. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
#522
Monday · 7 min
Ep 522: The IMF’s AI Jobs Tsunami
Send us Fan Mail AI could affect up to 60% of jobs in advanced economies, but are we prepared for the impact? In this episode, I explore the IMF’s warning of a slow-moving AI jobs tsunami and what it means for young graduates, employers and the future of work. I look at the risks of disappearing entry-level roles, the need for stronger AI safeguards, and why investing in practical AI skills and human talent is more important than ever. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
#521
Saturday · 9 min
Ep 521: Is AI A Risk to Humanity?
Send us Fan Mail Could artificial intelligence become a threat to humanity, and are we doing enough to keep it under control? In this episode, I share my interview on Dublin City FM’s Good Morning Dublin, where we discuss growing concerns about AI safety, the rapid development of autonomous AI agents and warnings from leading AI researchers. I also explore why stronger governance, human oversight and AI literacy are essential as the technology continues to evolve. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
#520
October 16 · 5 min
Ep 520: The 7 AI Journalists
Send us Fan Mail Seven journalists, nearly 100 published articles, and not one real identity behind them. In this episode, I explore OpenAI’s findings on two covert influence operations that used ChatGPT to support disinformation campaigns. I look at how fake journalists and organisations gained credibility, the role AI played in spreading misleading content, and why verifying sources and identities matters more than ever for journalists, businesses and communications teams. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
#519
October 15 · 4 min
Ep 519: Free ChatGPT Is Changing, and So Are Its Answers
Send us Fan Mail ChatGPT is changing how we interact with AI, and it’s not just about a new model. In this episode, I explore the rollout of GPT-6 and Intelligent UI, bringing interactive tools such as calculators, checklists and charts directly into ChatGPT conversations. I look at what this means for free users, how it could change the way we work with AI, and why even the most polished answers still need human judgement. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
#518
October 14 · 6 min
Ep 518: Denmark Wants to Protect Your Face and Voice from AI
Send us Fan Mail Your face and voice could soon have stronger legal protections against AI-generated deepfakes. In this episode, I explore Denmark’s proposed law to protect people from unauthorised digital copies of their appearance, voice and movements. I look at what the legislation could mean for consent and personal rights, and why Ireland needs to strengthen its own protections against AI-generated impersonation. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
#517
October 13 · 7 min
Ep 517: When Is Your Data Private When Using AI?
Send us Fan Mail Turning off AI training doesn't automatically mean your data is private. In this episode, I compare the privacy protections of ChatGPT, Claude and Gemini across free, paid personal and business plans. I explain what happens to your conversations, how to manage your privacy settings, and why organisations need approved AI tools and clear data protection policies when handling sensitive information. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
#516
October 12 · 6 min
Ep 516: Ireland Holds the Pen on Europe's New Data Rules
Send us Fan Mail Ireland is leading negotiations on major proposed changes to EU data protection rules. In this episode, I explore the EU’s Digital Omnibus package and what it could mean for GDPR, cookie consent and businesses across Europe. I look at Ireland’s role in the negotiations, the proposed changes to website cookie banners, and why simplifying data rules must also protect the people whose information is being collected. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
S1 · E515
October 10 · 12 min
Ep 515: The EU Kids Act: Protecting Children in the Age of AI
Send us Fan Mail Protecting children online is becoming more complex as AI, social media and gaming continue to evolve. In this long-listen episode, I share my recent interview on Dublin City FM’s Good Morning Dublin, where we discuss the proposed EU Kids Act, age restrictions, AI chatbots and online safety. I also explore why greater accountability for tech companies matters and why parents shouldn't wait for legislation to protect their children online. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
#514
October 9 · 5 min
Ep 514: The EU's Sovereign Teams Backup, and the Problem With Tools Staff Don't Want
Send us Fan Mail Digital sovereignty is important, but getting employees to embrace new technology is another challenge. In this episode, I explore the European Commission’s new sovereign alternative to Microsoft Teams and why some officials are unhappy with it. I look at the tension between digital independence and usability, and why successful technology adoption requires more than simply introducing a new tool. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
#513
October 8 · 6 min
Ep 513: What Is AI Alignment, and Why It Matters for Agents
Send us Fan Mail What happens when AI does exactly what you ask, but still gets it wrong? In this episode, I explain AI alignment, why it matters as AI agents become more capable, and how things can go wrong when AI follows instructions without achieving the intended outcome. I also share practical ways to set clearer goals, establish boundaries and keep human judgement in control. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
#512
October 7 · 6 min
Ep 512: Will AI Agents Go Rogue? What the UN Scientific Panel Found
Send us Fan Mail Can AI agents act beyond their instructions, and are current safeguards enough to stop them? In this episode, I explore the findings of the UN’s Independent International Scientific Panel on AI, which examined a real-world incident involving AI agents acting outside their intended boundaries. I look at the risks of losing human control, why existing guardrails may not be keeping pace, and what organisations can do to keep AI agents accountable. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
#511
October 6 · 5 min
Ep 511: Is AI Doing Your Employees' Work Without You Knowing?
Send us Fan Mail AI is already changing how employees work, but do their employers know about it? In this episode, I explore the rise of shadow AI, why employees are using and even paying for AI tools without their employer’s knowledge, and what leaders can do to bring AI use into the open with clear policies, approved tools, and proper training. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
#510
October 5 · 6 min
Ep 510: OpenAI Dots: Personal Agents in Your Pocket
Send us Fan Mail Personal AI agents are moving into the mainstream. In this episode, I explore OpenAI’s new Dots, always-on AI agents built into ChatGPT. I look at how they work, what they can do, the guardrails around them, and why organisations need to think about governance before giving AI agents the power to act. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
S1 · E509
October 3 · 21 min
Ep 509: Melissa Max-Macarthy on Building an AI Chief of Staff
Send us Fan Mail Can an AI chief of staff genuinely reduce the mental load of running a business? In this long-listen episode, I’m joined by Melissa Max-Macarthy, founder of The Impossible Club, to explore how she built Cleo, her AI chief of staff. We discuss what she delegates, where human judgement still matters, and why getting real value from AI starts with understanding the work, not the tool. Website: https://theimpossibleclub.com/ Connect with Mel on LinkedIn: https://www.linkedin.com/in/melissa-max-macarthy-4b078b1a/ Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
#508
October 2 · 6 min
Ep 508: Rogue AI Agents and the Disclosure Gap
Send us Fan Mail AI agents are becoming more capable, but the systems around them are not always keeping up. In this episode, I look at recent cases where AI agents accessed systems or data beyond their intended boundaries. I explore what these incidents reveal about containment, permissions and disclosure, and why organisations need strong access controls, human checkpoints and incident plans before giving AI agents meaningful access. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
#507
October 1 · 5 min
Ep 507: Matthew McConaughey on AI: Don't Outsource Your Thinking
Send us Fan Mail Matthew McConaughey has a simple message for the AI age: don’t outsource your thinking. In this episode, I reflect on his take on AI and what it means for how we use these tools. I explore AI sycophancy, the value of asking better questions, and why judgement, expertise, and critical thinking need to stay firmly with us. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.
#506
September 30 · 5 min
Ep 506: Applied AI: Start With the Work, Choose the Tool Last
Send us Fan Mail AI works best when you start with the work, not the tool. In this episode, I share why I created my new Applied AI in the Workplace workshop and the approach behind it. I explain how moving from Chat to Assist, Build and Automate can help turn everyday AI use into practical workflows, while keeping human judgement firmly in charge Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accredited AI Playbook Diploma 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.

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