30 Minutes to President's Club | No-Nonsense Sales

#561 - How to Coach Sales Reps Using “Based On What” Thinking | Cameron Shahabedin

April 2 · 37 min
0:00-37:23

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Turn reps into self-sufficient closers with structured call coaching, “based on what” thinking, and problem-solving leadership systems


🎙️ ACTIONABLE TAKEAWAYS:

  • Reinforce pillars everywhere, not just on callsBake core behaviors (like upfront contracts) into coaching, decks, and workflows so reps can’t skip them.
  • Model the behavior you expectLeaders should demonstrate the same frameworks (e.g. upfront contracts, structured thinking) in coaching and team meetings.
  • Set “realistic but uncomfortable” goals with proofUse past data + missed opportunities to show exactly how higher targets are achievable.
  • Coach leaders with a consistent scoring rubricStandardize feedback (what worked, what didn’t, next steps quality) so performance is measurable and repeatable.


These Courses Will Get You to President’s Club:

30MPC Training: ⁠30mpc.com/training

Cold Call Course: https://bit.ly/4jqQ4w2

Cold Email Course: http://bit.ly/44K6jy3

Discovery Course: https://bit.ly/4cQYaM8  

Exec Selling Course: https://bit.ly/4lCtJh7

Leadership Course: https://bit.ly/4o8KtMT


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