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Under the Influence with Jo Piazza · May 28 · 38 min

MAHA Moms, the Influencer Election and What the Hell Will Happen With Midterms With Emily Amick

There’s a reason so many people are tuning out politics right now. Every day feels like another terrible headline, another scandal too big to process, another moment where you wonder whether we live inside The Onion. But while everyone is overwhelmed and exhausted, the right has built one of the most sophisticated media ecosystems in modern history. Emily Amick returns to the podcast to talk about Trump’s new loyalty settlement fund, the influencer-to-political operative pipeline, why “independent” MAGA creators are shaping public opinion more effectively than traditional media, and whether the MAHA moms are gonna jump ship. Buy Emily's book Democracy in Retrograde here. Join our newsletter community here. ORDER The Parisian Heist here. Visit our lovely sponsors here. Learn more about your ad choices. Visit podcastchoices.com/adchoices

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transcript

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show notes

There’s a reason so many people are tuning out politics right now. Every day feels like another terrible headline, another scandal too big to process, another moment where you wonder whether we live inside The Onion.

But while everyone is overwhelmed and exhausted, the right has built one of the most sophisticated media ecosystems in modern history.

Emily Amick returns to the podcast to talk about Trump’s new loyalty settlement fund, the influencer-to-political operative pipeline, why “independent” MAGA creators are shaping public opinion more effectively than traditional media, and whether the MAHA moms are gonna jump ship.

Buy Emily's book Democracy in Retrograde here.

Join our newsletter community here.

ORDER The Parisian Heist here.

Visit our lovely sponsors here.

Learn more about your ad choices. Visit podcastchoices.com/adchoices

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