Special: How Will Apple’s IDFA Changes Affect Digital Marketing

Jan 13, 2021 · 21 min · Episode 308 · 20.4 MBBonus

0:00-21:12

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Apple's aggressive push toward being a more privacy-friendly brand will have some dramatic fallout on the digital marketing world. In this special episode, I chat with SocialMediaToday.com's Andrew Hutchinson about IDFA, the move to first-party data, and how we'll need to adapt our future digital marketing programs.

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