Today in Digital Marketing

Everybody Hates Google

Sep 4, 2020 · 14 min · Episode 228 · 14.3 MB
0:00-14:54

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More details on the change to Google Ads that many digital marketers are saying will have a staggeringly negative effect on their campaigns… Meanwhile, Microsoft’s ad platform adds perhaps its biggest upgrade ever — one that you B2B marketers will love… TikTok opens the door to a whole bunch of third-party digital management platforms, all while Snapchat just had one of its best months ever. And a warning if you’re running ad campaigns this weekend… you may want to hit the Pause button before you close your laptop for the weekend.

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