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You’ve spotted their iconic squeeze bottle on the shelves of Whole Foods and seen it used by your favorite food influencers and chefs on Instagram. But do you know the story behind Spanish olive oil company Graza? On this episode, we welcome back Graza’s charismatic cofounder Andrew Benin to talk about the ups and downs of running a quickly growing food company. We hear about public drama, exploding growth, critical reviews, and how Graza remains one of the most exciting brands in not just olive oil, but all of food.
Want to partner with TASTE? Send us a note at: partner@tastecooking.com.
MORE FROM GRAZA:
- The Best Olive Oil You Can Buy at the Store [Wirecutter]
- This Is TASTE 182: Graza [TASTE]
- Olive Oil Has Never Been Cooler [Eater]
- This Week’s Tiniest Social Media Drama Is About Olive Oil [NYT]
- This Is TASTE 351: Aura Bora [TASTE]
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Graza
graza.coThe Best Olive Oil You Can Buy at the Store
nytimes.comThis Is TASTE 182: Graza
tastecooking.comOlive Oil Has Never Been Cooler
eater.comThis Is TASTE 351: Aura Bora
tastecooking.commegaphone.fm/adchoices
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