The Varsity

Mark Shapiro’s Media Rights Cage Match

Sep 17, 2025 · 49 min · 71.0 MB
0:00-49:18

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Mark Shapiro, president of WME Group and TKO, joins John for a candid conversation about his blockbuster UFC and WWE deals, and the market’s broader convulsions. Shapiro also offers his thoughts on Netflix’s and YouTube’s live sports strategies, weighs in on boxing’s resurgence, and ranks where Netflix’s Crawford–Canelo spectacle—which packed 70,000 into Vegas' Allegiant Stadium—belongs in the pantheon of championship bouts.