The Varsity

Burke Magnus’s ESPN Wish List

June 3 · 43 min · 63.2 MB
0:00-43:55

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ESPN head of content Burke Magnus joins John to discuss what's working for the network and what's in store. They chat about Inside the NBA, the state of the NBA booth, the NFL Network acquisition, and what it takes to draw younger audiences in through digital and social. They also discuss the MLB.tv experiment, and Magnus reveals what's still on his wish list for the network.