
Data-Driven Self-Storage: How the Right Data Transforms Your Operations
transcript
show notes
In this episode of The Smart Storage Talk, we explore how data is reshaping self-storage operations — from occupancy tracking and revenue management to AI-powered decision-making and fully automated booking.
🎙️ Host: Laura Heuer, Head of Sales & Marketing at Sensorberg🎧 Guests: Martin Wild, Co-Founder & Managing Director at Kinnovis · Louise Stokes, Head of Sales at Kinnovis
Together, they discuss how self-storage operators can move beyond gut feeling, unlock the power of structured data, and build operations that scale intelligently.
🔍 Topics covered in this episode:
- How data-driven operations differ from traditional self-storage management
- What data actually matters — and how that changes as you grow
- Why a booking engine captures revenue a contact form never will
- How customers really use self-storage — and what that means for operators
- The role of upselling and add-on revenue in the booking journey
- How AI is already transforming customer communication and reporting
- Why operators who don't embrace technology risk falling behind
This episode is essential listening for self-storage operators, investors, facility managers, and industry professionals looking to increase occupancy, optimise revenue, and future-proof their operations with smarter data.
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Visit Kinnovis: https://www.kinnovis.comVisit Sensorberg: https://www.sensorberg.com/?mtm_campaign=tsst&mtm_source=pd&mtm_cid=ep3