The Fragrance Files
LC & The Politics of Perfume
March 6 · 1 hr 21 min · Season 1 · Episode 9 · 117.4 MBExplicit
0:00-1:21:30
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This week we sit down with LC, a brand consultant and interdisciplinary artist to have a conversation that delves into the political identity of perfume, highlighting the intersection of gender politics, colonial history, and social stratification within the fragrance industry.
Chapters
- 00:00 Perfume as a Political Identity
- 14:46 Colonial History and Perfume
- 24:29 Policing of Women's Scent
- 33:14 Competitiveness and Exclusivity in Perfume TikTok
- 01:04:53 The Business Model and Exclusivity Clauses in Perfume Sponsorships
- 01:10:37 The Impact of Brand Rebranding and Political Implications in Perfume Marketing
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