Skip to content
Artwork for The Data Malarkey Podcast
The Data Malarkey Podcast · Nov 11, 2025 · 40 min

Data doesn't create meaning - we do

Master Data Storyteller, Sam Knowles, welcomes AI Pathfinder and TED Talker, Susan Etlinger, for a conversation about AI, meaning-making, and agency. Topics include the influx of new data types, Orwell vs Huxley (after Neil Postman' Amusing Ourselves to Death), why we're "intentionally ceding control to machines", the burden of proof for automation, inclusion across languages and models, and why "facts can't defend themselves against being misconstrued". Susan also highlights core skills for a new curriculum for the AI era: History, Statistics, and Social Sciences. Take the Data Storytelling Scorecard: https://data-storytelling.scoreapp.com Resources and social media links Susan's LinkedIn profile - https://www.linkedin.com/in/susanetlinger/ TED@IBM talk: "What do we do with all this big data?" http://bit.ly/3Ioh423 Neil Postman's Amusing Ourselves to Death - http://bit.ly/3Iwrk8r Take the Data Storytelling Scorecard: https://data-storytelling.scoreapp.com

0:00-40:56

transcript

No transcript — this publisher did not publish one.

show notes

Master Data Storyteller, Sam Knowles, welcomes AI Pathfinder and TED Talker, Susan Etlinger, for a conversation about AI, meaning-making, and agency. Topics include the influx of new data types, Orwell vs Huxley (after Neil Postman' Amusing Ourselves to Death), why we're "intentionally ceding control to machines", the burden of proof for automation, inclusion across languages and models, and why "facts can't defend themselves against being misconstrued". Susan also highlights core skills for a new curriculum for the AI era: History, Statistics, and Social Sciences.

Take the Data Storytelling Scorecard: https://data-storytelling.scoreapp.com

Resources and social media links

links4