
The Changelog: Software Development, Open Source
Make sales not features (Interview)
Apr 23, 2025 · 1 hr 8 min · 65.6 MB
0:00-1:08:10
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Kendall Miller is a bubbly extrovert who sticks his fingers in a lot of pies. He advises tech companies like FusionAuth, positions tech products like Civo & Tensorlake, organizes tech networks like CTO Lunches, and even sells whiskey & gin to tech people like us via his Friday Deployment Spirits brand. Kendall has learned a lot since he first entered the industry and he’s eager to share what he knows, and who he knows, with the world.
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Sponsors:
- Depot – Build faster. Waste less time. Accelerate Docker image builds, and GitHub Actions workflows. Easily integrate with your existing CI provider and dev workflows to save hours of build time.
- Notion – Notion is a place where any team can write, plan, organize, and rediscover the joy of play. It’s a workspace designed not just for making progress, but getting inspired. Notion is for everyone — whether you’re a Fortune 500 company or freelance designer, starting a new startup or a student juggling classes and clubs.
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- 0:00This week on The Changelog
- 1:10Sponsor: Depot
- 3:24Start the show!
- 4:57From tech product to tech business
- 9:19How Kendall helps
- 14:06Charge a lot, build a little
- 18:23Kendall's background
- 26:39What kind of guy?
- 31:01Sponsor: Notion
- 32:44Why the spirits pie?
- 38:09Sales tactics
- 43:25Hanging in the cloud
- 48:51Why AI security is different
- 54:52Personal AI use
- 59:34WIP product names
- 1:02:13Jerod sells Kendall
- 1:03:06Jerod closes the sale
- 1:05:24Wrapping up
- 1:06:16Closing thoughts