Product Design with Simone Giertz

Welcome back, Simone Giertz!

• Simone returns to The Amp Hour to discuss her new venture selling products (Yetch.store) that she has been designing.
• Simone was last on the show in 2017 on episode 331.
• She has been doing more voice overs so that she can focus on the work while recording. Chris mentioned past guest James Bruton recording as he goes along.
• Truckla
• She's interested in random everyday problems and solving them
• Course showing how she designed a fruitbowl
• Moved to LA
• Scissor lamp - will likely become a product for sale (As Seen On YouTube)
• Taking things to production
• The Everyday Calendar is a capacitive touch calendar that mounts to your wall and allows you to track a habit throughout the year.
• The Calendar was on sale in the MoMA store!
• Design For Manufacturing meant reducing costs, so she didn't want to do pushbuttons (especially because there would be so many)
• Kickstarter
• The product design firm has 1.5 employees, but soon will be 2 people.
• Setting prices
• Puzzle table
• Screwdriver ring
• Margin invites counterfeit
• Scraps chair
• Future flatpack engineering for furniture sales?
• Having to think about new challenges for selling things: certification in different markets, sales tax, etc
• Collaborate moving stuff into engineering
• High cost items like the Vesta Board
• "make your own gnome"