Hazel Soper and Ruth Folkard: Behind the Scenes at The Photography and Video Show

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In this episode of the SheClicks Women in Photography Podcast, host Angela Nicholson chats with Hazel Soper and Ruth Folkard, the powerhouse duo behind The Photography and Video Show, one of the UK's largest and most influential photography events.

As Event Director and Group Marketing Manager at Future, Hazel and Ruth are instrumental in shaping the experience of thousands of visitors and exhibitors every year. Together, they offer a fascinating glimpse behind the scenes, sharing what it takes to plan and deliver a show of this scale and ambition. They also discuss how the event has evolved over the years, reflecting changes in technology, photography trends and the growing diversity of the creative community.

Angela, Hazel and Ruth explore everything from what goes into selecting speakers and designing the show floor to how they keep things feeling fresh and relevant year after year. The conversation also highlights their shared commitment to inclusivity, championing female photographers and younger creatives while ensuring the show continues to inspire returning visitors and first-timers alike.

This episode is a must-listen for anyone curious about event planning, the future of photography exhibitions, or what goes into creating a standout industry experience. Whether you’re a regular attendee or you’ve yet to visit The Photography and Video Show, this insider’s view will make you see it in a whole new light.

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