Sensemaker

Could AI mean the end for influencers?

Jul 1, 2025 · 6 min · Season 1 · Episode 1137 · 10.1 MB
0:00-6:58

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Last week, a six-hour livestream hosted by an AI-generated influencer drew 13 million views and generated $7.5 million in sales for Baidu- a Chinese tech company.

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