Freeman Lewin: Agentic Data Sourcing

What happens when the person sourcing your data is no longer a person? In this episode of Selling Signals, we’re joined by Freeman Lewin, co-founder of Brickroad. Freeman began his career in private equity and later worked as an attorney negotiating data and AI contracts. Brickroad uses agents to discover new data suppliers and automate what Freeman calls the “messy middle” of procurement. Its agents search thousands of sources and infer key details about a dataset. They then surface the suppliers most worth investigating. We also discuss how vendors should think about monetising their data with both frontier AI labs and smaller specialist AI teams.