Skip to content
Artwork for Self Publishing Insiders
Self Publishing Insiders · August 20 · 50 min

AI Narration vs. Human Narration

In this episode, we delve into new data from Edison Research that found U.S. fiction audiobook listeners prefer Spoken’s multi-cast AI narration to that of human narrators. The study surveyed over 1,000 fiction audiobook listeners who blind-tested human narration against Spoken's Multi-Cast™ AI narration. To help us understand the data, we’re joined by Phil Marshall, founder of Spoken, and Megan Lazovick, vice president at Edison Research. In this episode we discuss: • The methodology behind the research • The key results — favorability, engagement, and listener sentiment before and after • Whether listener willingness to try AI narration was measurably impacted • When to consider human narration vs. AI narration • What this means for authors and publishers considering AI narration //Draft2Digital is where you grow your Indie Author Career// Looking for your path to self-publishing success? Draft2Digital is the leading ebook publisher and distributor worldwide. We’ll convert your manuscript, distribute it online, and support you the whole way. • Get started now: https://draft2digital.com/ • Learn the ins, the outs, and the all-arounds of indie publishing from the industry experts on the D2D Blog: https://Draft2Digital.com/blog • Promote your books with our Universal Book Links from Books2Read: https://books2read.com Make sure you bookmark https://D2DLive.com for links to live events, and to catch back episodes of the Self Publishing Insiders Podcast.

0:00-50:56

transcript

No transcript — this publisher did not publish one.

show notes

In this episode, we delve into new data from Edison Research that found U.S. fiction audiobook listeners prefer Spoken’s multi-cast AI narration to that of human narrators. The study surveyed over 1,000 fiction audiobook listeners who blind-tested human narration against Spoken's Multi-Cast™ AI narration.

To help us understand the data, we’re joined by Phil Marshall, founder of Spoken, and Megan Lazovick, vice president at Edison Research. 

In this episode we discuss: 
• The methodology behind the research 
• The key results — favorability, engagement, and listener sentiment before and after 
• Whether listener willingness to try AI narration was measurably impacted 
• When to consider human narration vs. AI narration 
• What this means for authors and publishers considering AI narration

//Draft2Digital is where you grow your Indie Author Career//  

Looking for your path to self-publishing success? Draft2Digital is the leading ebook publisher and distributor worldwide. We’ll convert your manuscript, distribute it online, and support you the whole way.

• Get started now: https://draft2digital.com/

• Learn the ins, the outs, and the all-arounds of indie publishing from the industry experts on the D2D Blog: https://Draft2Digital.com/blog  

• Promote your books with our Universal Book Links from Books2Read: https://books2read.com  

Make sure you bookmark https://D2DLive.com for links to live events, and to catch back episodes of the Self Publishing Insiders Podcast.

links4