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Secret Leaders · Mar 21, 2025 · 25 min

McDonald's vs Burger King: How One Campaign Hijacked Millions of Customers

Ever wondered how Burger King pulled off one of the slickest marketing stunts ever—racking up 1.5 MILLION app downloads in just ONE WEEK by targeting people standing INSIDE McDonald’s stores? _______________ Sign up to Wise Business banking: https://wise.com/uk/business/ Join Vanta and receive $1000 off: http://vanta.com/secretleaders

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Ever wondered how Burger King pulled off one of the slickest marketing stunts ever—racking up 1.5 MILLION app downloads in just ONE WEEK by targeting people standing INSIDE McDonald’s stores?

_______________


Sign up to Wise Business banking:

https://wise.com/uk/business/


Join Vanta and receive $1000 off:

http://vanta.com/secretleaders

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