RESTAURANT STRATEGY

8 Ways to Increase Revenue (Without Spending a Dime on Marketing)

January 26 · 26 min · Episode 519 · 51.2 MB
0:00-26:06

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#519 - 8 Ways to Increase Revenue (Without Spending a Dime on Marketing)

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This week's episode is brought to you by: KICKFIN
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This week's episode is brought to you by: AJINOMOTO
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THE BOTTOM LINE

Let's recap these eight strategies:

  1. Fix your menu mix - guide guests to high-margin items
  2. Stop giving away add-ons - charge for upgrades
  3. Engineer your drink menu - create premium beverage options
  4. Implement strategic pricing tiers - use price anchoring
  5. Maximize table turns - increase efficiency without rushing
  6. Capture the check - train staff to upsell appetizers and desserts
  7. Build a strategic takeout program - treat it as a profit center
  8. Implement minimum requirements - value your premium seating

 

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