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Relentless Goal Achievers · Aug 8, 2025 · 45 min

Master Influence Without Authority: Fortune 500 Leadership Secrets with Ellin Sidell

Influence is the most underrated leadership skill in business — and most leaders are missing it. In this episode, leadership strategist and executive coach Ellin Sidell (Cialdini Institute founding member & co-author of The Influence Advantage) reveals how to ethically gain buy-in, build trust, and lead at any level — even without a big title. You’ll learn: Why 72% of C-suite leaders want to master influence without authority How to know if your team follows you for your title or your trust The pre-meeting moves that create massive influence wins Robert Cialdini’s persuasion principles applied in the real world How reciprocity & intangible gifts deepen relationships Why strengths-based leadership boosts engagement and retention Ellin has worked with Microsoft, Costco, Nestlé and more, helping leaders inspire action without relying on command-and-control leadership styles. Connect with Ellin Sidell Website: https://ellinsidell.com LinkedIn: https://www.linkedin.com/in/ellin-sidell YouTube: https://www.youtube.com/@SidellMethod Connect with Host Eric Konovalov Website: https://www.thegoalguide.com LinkedIn: https://www.linkedin.com/in/thegoalguide Instagram: @TheGoalGuide Free Resources & Training 📘 LinkedIn Prospecting Playbook – https://linkedinscripts.thegoalguide.com/li-scripts773248 🎯 "Get The Meeting" Course – https://relentlessgoalachievers.com/getthemeeting Here are 4 ways I can support you right now: Join my free Facebook community, Relentless Entrepreneurs Taking Action, for invaluable sales tips and business growth strategies. Access a treasure trove of resources on sales, mindset, and business growth in my Arsenal. Grow your business with our private coaching group, Relentless Goal Achievers. Let’s connect over a virtual coffee to brainstorm ideas and strategies for growing your business.

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transcript

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show notes

Influence is the most underrated leadership skill in business — and most leaders are missing it.
In this episode, leadership strategist and executive coach Ellin Sidell (Cialdini Institute founding member & co-author of The Influence Advantage) reveals how to ethically gain buy-in, build trust, and lead at any level — even without a big title.

You’ll learn:

Why 72% of C-suite leaders want to master influence without authority

How to know if your team follows you for your title or your trust

The pre-meeting moves that create massive influence wins

Robert Cialdini’s persuasion principles applied in the real world

How reciprocity & intangible gifts deepen relationships

Why strengths-based leadership boosts engagement and retention

Ellin has worked with Microsoft, Costco, Nestlé and more, helping leaders inspire action without relying on command-and-control leadership styles.

Connect with Ellin Sidell

Website: https://ellinsidell.com
LinkedIn: https://www.linkedin.com/in/ellin-sidell
YouTube: https://www.youtube.com/@SidellMethod

Connect with Host Eric Konovalov

Website: https://www.thegoalguide.com
LinkedIn: https://www.linkedin.com/in/thegoalguide
Instagram: @TheGoalGuide

Free Resources & Training

📘 LinkedIn Prospecting Playbookhttps://linkedinscripts.thegoalguide.com/li-scripts773248
🎯 "Get The Meeting" Coursehttps://relentlessgoalachievers.com/getthemeeting

Here are 4 ways I can support you right now:

  1. Join my free Facebook community, Relentless Entrepreneurs Taking Action, for invaluable sales tips and business growth strategies.
  2. Access a treasure trove of resources on sales, mindset, and business growth in my Arsenal.
  3. Grow your business with our private coaching group, Relentless Goal Achievers.
  4. Let’s connect over a virtual coffee to brainstorm ideas and strategies for growing your business.
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