
95. WITB vs. WOTB: The Ranch Meeting System You’re Missing
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Most ranches don’t have too many meetings. They have the wrong ones. In this episode, host John Haskell breaks down the difference between working in the business (WITB) and working on the business (WOTB), and why both are essential to running an efficient and profitable operation. From daily check-ins to long-term strategic planning, he outlines a practical meeting framework designed to improve communication, coordination, and decision-making across the ranch.
John walks through the cadence of effective ranch meeting systems, from quick daily stand-ups and weekly planning sessions to monthly financial reviews and quarterly strategic conversations. He also emphasizes the importance of agendas, clear action items, and accountability, showing how well-run meetings help prevent surprises, surface problems early, and keep the business moving forward. When done right, this system creates clarity, builds resilience, and ensures the operation is not just busy but intentional and aligned.
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In this episode, I cover:
- The difference between working in the business (WITB) and working on the business (WOTB)
- Why most ranches need more structured meetings, not fewer
- How to run daily and weekly meetings for coordination and execution
- Using monthly meetings to review budget versus actual and plan ahead
- The role of quarterly strategic meetings in long-term decision-making
- Why every meeting should have an agenda and clear action items
- How consistent meetings improve communication, accountability, and resilience
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Resources & Links:
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- Ranching for Profit
- Ranching.FYI
- Wally Olson, Olson Ranch LLC
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ranchonomics.captivate.fmWally Olson, Olson Ranch LLC
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