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Welcome to the Machine Translation Era, where over ninety-nine percent of the world's translated text is now generated by artificial intelligence. Omri Asscher’s provocative book explores the volatile collision between centuries of human translation theory and the rise of tools like ChatGPT. Can algorithms capture the soul of language, or do they force us to rethink the nature of meaning? Discover how AI is reshaping ethics, aesthetics, and communication on a massive scale.