Building Your List

“Quick leads first, more leads second, lots of leads third.” On day four of Pipeline vs. Pile Week, James Shaw uses Shift pages 66 and 106 and MREA page 140 to show who to call first and what to say. Page 66 warns against trolling for motivated people without any clue where they are. Work your pipeline in order: the people closest to transacting first. Page 106 adds that lead cultivation has to be part of your daily lead gen time. His simple rule: take whatever timeline someone gives you and cut it in half. On every call, follow MREA page 140: educate, ask for help, and reward or thank. Aired on November 5, 2026 The Pivot: SHIFT Ahead morning call is in an interview format, where agents across the globe share their expert input on various real estate topics. If you are stuck, we have the solution. This mastermind prepares any real estate agent to be several steps ahead of a market shift. James Shaw started this community during the pandemic. After 6 years, the Pivot: SHIFT Ahead is composed by 126.400 real estate agents. Through playbooks, masterminds and events, Shaw provides a growth and accountability space for those who need support. JOIN US ON FACEBOOK FOR FREE & EXCLUSIVE MASTERMINDS: facebook.com/groups/SHIFTDaily Ready to Scale Your Real Estate Business? JOIN THE INSPIRE COLLECTIVE FOR MORE www.jamesdshaw.com