On Strategy Showcase

Why Uber Eats won tonight's 2026 U.S. Grand Effie

May 28 · 21 min · 15.2 MB
0:00-21:03

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Inside the Effie Judge's room in NYC on May 7th. Twelve judges were there to decide which of the seven Gold Effie-winning cases from earlier judging rounds would be awarded the prestigious Grand Effie for 2026. This is what happened.