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On Strategy Showcase

AI ads are good enough. And that's the problem

July 20 · 30 min · 21.9 MB
0:00-30:21

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Can human-created ads drive better business outcomes than AI ads? From this collaboration between Ipsos and Syracuse University's S.I. Newhouse School of Public Communications, we hear why AI is currently struggling to drive business outcomes and how brands can navigate the delicate balance between creative efficiency and strategic effectiveness.

Download the free report bit.ly/aiadreport