Nudge

The persuasive effect of mere exposure

Mar 6, 2023 · 27 min · Episode 119
0:00-27:30

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Curious about the persuasive power of familiarity?

Ever wondered how on earth Trump won?

In this episode, I reveal how Donald Trump used mere exposure to convince millions to follow him. Tune in to learn how repeated exposure may have influenced public opinion and contributed to Trump's problematic success as a politician. Plus, we'll discuss the potential drawbacks of relying on mere exposure and its implications for democracy. 

20 Ads That Shook the World: bit.ly/3P8BsTM

Pete Judo's YouTube: bit.ly/3uyXUvH

Creative Mischief: bit.ly/3ux3kHN

Julius Caesar Podcast: bit.ly/3Hksvoz

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