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Artwork for No Priors: Artificial Intelligence | Technology | Startups
No Priors: Artificial Intelligence | Technology | Startups · Apr 24, 2025 · 30 min

Inside Deep Research with Isa Fulford: Building the Future of AI Agents

On this episode of No Priors, Sarah sits down with Isa Fulford, one of the masterminds behind deep research. They unpack how the initiative began, the role of human expert data, and what it takes to build agents with real-world capability and even taste. Isa shares the differences between deep research and OpenAI’s o3 model, the challenges around latency, and how she sees agent capabilities evolving. Plus, OpenAI has announced that deep research is free for all US users starting today. Sign up for new podcasts every week. Email feedback to show@no-priors.com Follow us on Twitter: @NoPriorsPod | @Saranormous | @EladGil | @IsaFulf Show Notes: 0:00 Deep research’s inception & evolution 6:12 Data creation 7:20 Reinforcement fine-tuning 9:05 Why human expert data matters 11:23 Failure modes of agents 13:55 The roadmap ahead for Deep Research 18:32 How do agents develop taste? 19:29 Experience and path to building a broadly capable agent 22:03 Deep research vs. o3 25:55 Latency 27:56 Predictions for agent capabilities

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show notes

On this episode of No Priors, Sarah sits down with Isa Fulford, one of the masterminds behind deep research. They unpack how the initiative began, the role of human expert data, and what it takes to build agents with real-world capability and even taste. Isa shares the differences between deep research and OpenAI’s o3 model, the challenges around latency, and how she sees agent capabilities evolving. Plus, OpenAI has announced that deep research is free for all US users starting today.


Sign up for new podcasts every week. Email feedback to show@no-priors.com

Follow us on Twitter: @NoPriorsPod | @Saranormous | @EladGil | @IsaFulf


Show Notes:

0:00 Deep research’s inception & evolution

6:12 Data creation 

7:20 Reinforcement fine-tuning

9:05 Why human expert data matters

11:23 Failure modes of agents

13:55 The roadmap ahead for Deep Research

18:32 How do agents develop taste? 

19:29 Experience and path to building a broadly capable agent

22:03 Deep research vs. o3

25:55 Latency

27:56 Predictions for agent capabilities

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