McKinsey Talks Talent

Talent wins: the growing business of women’s sports

Sep 23, 2025 · 18 min · 18.1 MB
0:00-18:48

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On this episode of McKinsey Talks Talent, McKinsey talent experts Brooke Weddle and Bryan Hancock join Global Editorial Director Lucia Rahilly for a conversation with Jason Wright, managing partner and head of investments at Project Level and former president of the NFL’s Washington Commanders. Together, they explore how women’s sports is scaling rapidly—and what it takes to build an industry with lasting economic and social impact.

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