Marketing Your Business - Marketing Strategies for Business Owners

244: He Gets Paid to Listen to Music All Day (Here's How He Built It) - Mike Indovina

April 6 · 42 min · Season 2 · 40.6 MB
0:00-42:02

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Mike went from frustrated course launches to a $197/month coaching membership where members stay for YEARS. Here's exactly how he did it - including the borrowed influence strategy that got him 7 cent leads.

Mike Indovina started as a drummer chasing rockstar dreams. Today he runs masteryourmix.com - a membership helping rock musicians create professional recordings from home.

In this conversation, Mike reveals:

• The emotional moment that changed everything (fans telling him his music helped them choose to live)

• The "borrowed influence" strategy that built his email list with 7 cent leads

• Why he got frustrated with course launches and discovered memberships

• How he structures his $197/month coaching membership

• The email from a veteran's wife that put it all in perspective

• His advice for anyone sitting on expertise they could monetize

📚 FREE RESOURCE: Get Mike's Borrowed Influence Strategy + Membership Pricing Framework → https://podcast.stu.me

CONNECT WITH MIKE:

• Website: https://masteryourmix.com

• Coaching Program: https://masteryourmix.com/amplitude

CONNECT WITH STU:

• Website: https://stu.me

• Book "Predictable Profits": https://a.co/d/4GIi1uz

• Instagram: https://instagram.com/stumclaren

• Podcast: https://podcast.stu.me

• Membership.io: https://membership.io

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