E007: Product Drops: The Tactics and Strategies We're Using On Our Launches Right Now
Streams straight from the publisher. podnod never proxies or re-hosts episode audio.
00:00 Introduction
06:20 Informing New Products: Philosophy and Approach
13:17 Recent Product Drops by Ridge Wallet and Cody's Brand
28:00 Examples of Successful Brand Expansions
37:29 Process of Informing New Products
38:55 Understanding the Market and Customer Needs
40:21 Using Data and Gut Instinct for Product Development
41:35 Customer Service and Artificial Intelligence
52:02 Coordinating and Project Managing Product Launches
01:02:04 Teasing and Launching New Products
01:08:38 Sustaining Product Success
Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA
Powered by:
Motion.
https://motionapp.com/pricing?utm_source=marketing-operators-podcast&utm_medium=paidsponsor&utm_campaign=march-2024-ad-reads
Aftersell.
https://www.aftersell.com/
Richpanel.
https://www.richpanel.com/?utm_source=MO&utm_medium=podcast&utm_campaign=ytdesc
Haus.
Subscribe to the 9 Operators Podcast here:https://www.youtube.com/@Operators9