#218 Why Social Media Is Really About Storytelling with Cayla DeRegis, Senior Director, Social + Community @ Away

July 14 · 47 min · Season 1 · Episode 218 · 34.2 MB

0:00-47:29

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✨ Cayla DeRegis, Senior Director, Social + Community @ Away

☁️ Why the best brand content tells stories instead of selling products
☁️ The storytelling framework behind a product launch that sold out
☁️ Why Cayla rarely scrolls social media for creative inspiration
☁️ The one skill Cayla believes AI will never replace
☁️ How to write hooks that actually stop the scroll
☁️ How to break into marketing without a traditional marketing background

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