Marketing and Margaritas
Instagram’s New Reels Insights Explained: What Your Skip Rate Is Really Telling You
May 13 · 12 min · 15.1 MB
0:00-12:54
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Instagram has quietly rolled out new Reels insights and they could completely change the way you create content.
In this episode of Marketing & Margaritas, we break down Instagram’s latest analytics update, including skip rate, share rate, save rate, reposts, comments and what these metrics actually mean for your reach.
We dive into:
- Why skip rate is now one of the most important metrics to watch
- What your Reels insights are secretly telling you
- Why people are scrolling past your content in the first 3 seconds
- How to create stronger hooks that stop the scroll
- The biggest mistakes business owners make with Instagram Reels
- The difference between top, middle and bottom funnel content
- How to improve your reach without posting more
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