Skip to content
Artwork for Lean 911
Lean 911 · Nov 1, 2025 · 16 min

How Do You Price Your Product?

Mark DeLuzio discusses the dangers of cost-based pricing as well as the various issues encountered when doing so. He introduces the merits of market-based pricing instead.

0:00-16:56

transcript

No transcript — this publisher did not publish one.

show notes

Mark DeLuzio discusses the dangers of cost-based pricing as well as the various issues encountered when doing so. He introduces the merits of market-based pricing instead.