144: Boatloads of Trucks Full of Money

Are books really effective in changing behavior and habits? 🐒 What would Jake change about Make Time? 🤔 Should books be evergreen? ☘️What if books weren’t written to be page-turners? 😴 Podcasts are boring. 😩The cash trucks of Malcolm Gladwell. 💰 Podcast ads. 🎙 Book: This Is Marketing Book: The Checklist Manifesto Book: Decisive Book: Getting Real Book: Getting Things Done Book: Switch Book: Storytelling with Data Scratch Charles Duhigg Malcolm Gladwell Pod Save America Book: The Workshopper Playbook ✨ Book: Sprint by Jake Knapp Book: Make Time by Jake Knapp Course: AJ&Smart + Jake Knapp Official Design Sprint Masterclass Course: Make Time Course Jake & Jonathan Rate the show on Apple Podcasts Jake’s newsletter Jonathan on Instagram (@jicecream) Say nice things to Jake and Jonathan: pbc@ajsmart.com