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In the Sauce · Thursday · 56 min

Building Easy Squeezy

Matt Kramer is the co-founder and CEO of Sunny Fine Foods, the refrigerated condiment company he started with his wife, Nora. On this episode of ITS, Matt talks about starting with fresh tahini and expanding into dressings and drizzles, finding product-market fit, the complexities of scaling a refrigerated brand, and what retail velocity and consumer data can tell you about where to go next. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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Matt Kramer is the co-founder and CEO of Sunny Fine Foods, the refrigerated condiment company he started with his wife, Nora. On this episode of ITS, Matt talks about starting with fresh tahini and expanding into dressings and drizzles, finding product-market fit, the complexities of scaling a refrigerated brand, and what retail velocity and consumer data can tell you about where to go next.



See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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