Idea to Startup

How to Choose the Right Customer (ITS Classic)

May 5, 2021 · 20 min · Season 4 · Episode 16 · 19.9 MB
0:00-20:47

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There’s one decision that early stage founders make that can drastically tip the tables in their favor.  This is a tactical episode, helping you push through the critical question of what customer segment to target first. We delve into a framework to help you identify and evaluate customer segments as your startup evolves.