It's Rabbit Season | Ep. 658

Avoid the Rabbit Holes: Social Media, Rates, and Meetings On Sunday’s Growth Notes, host Frazier describes “rabbit season” as the time when “struggle bunnies” get pulled into distractions that hurt loan officers’ businesses, referencing ideas from The Green Zone Project. He highlights common “rabbit holes,” including unplanned social media doom scrolling, obsessing over interest rates despite nobody knowing what will happen, and spending hours in meetings that don’t move the business forward. Frazier urges listeners to use social media with a purpose, focus less on rates and more on trust, service, expertise, and relationships, and track every invited and attended call for a week to assess what results from them. He warns that mediocrity carries financial, opportunity, and personal costs such as stress, anxiety, and sleepless nights, and reminds listeners there are four days left (October 4th) to sign up for the Different paid program. Join DIFRNT