S3: Ep 5 - Loved Before: The "Fluffy CEO" Rescuing Thousands of Teddy Bears from Landfill! 🐻

In this week’s episode, Imogen Bhogal and Abbie Dewhurst sit down with Charlotte Liebling, aka the “Fluffy CEO” and founder of Loved Before, a truly magical teddy bear rehoming centre. From rescuing stuffed animals destined for landfill to creating a global community of collectors and advocates (yes, including Blake Lively…), Charlotte shares the story behind her innovative brand, her advice for the toy industry, how she even got noticed in parliament, and the challenges she’s faced as a woman entrepreneur. Discover how Loved Before transforms pre-loved toys into cherished companions, the power of storytelling in sustainability, and why emotional connections can make all the difference in the circular economy. 🐻 https://www.lovedbefore.london/ 🐻 https://www.instagram.com/thefluffyceo 00:00 The Charity Shop Problem 01:08 Loved Before 02:31 The Emotional Power of Toys & Social Media Success 05:00 Community & Storytelling Impact 07:07 Charity Shop Challenges & Toy Lifecycles 09:43 The Loved Before Spa & Rehoming Process 12:55 Teaching Kids Sustainability Through Play 15:32 Team Growth & Global Expansion 17:31 Learning & Developing New Skills 19:52 Creativity & Education Gaps 22:40 Partner & Family Support 25:27 Overcoming Skepticism & Gender Dynamics 29:28 Future Vision: Stores, Books, Media 32:29 Advice for Entrepreneurs & Mindset Lessons 36:03 Collaboration & Scaling the Mission 38:59 Sustainability Habits & Episode Close 💚✨ Join the greenest girl gang around—hit subscribe, give us a like, and share with a friend! 📆 Join us for new episodes every Thursday! 🎥 Subscribe on Youtube: https://www.youtube.com/@GreenQueensPod 🫶🏼 Follow us on instagram: @green.queens.pod - https://www.instagram.com/green.queens.pod 🎵 Find us on tiktok - Green.queens.podd #greenqueenspodcast #carbonfootprint #climateaction #ecoliving #sustainableliving #podcast #sustainability #climatechange #cleanenergy #netzero #climateadaptation #kewgardens #carbon #lovedbefore #toys #toystory Hosted on Acast. See acast.com/privacy for more information.