Do What Makes You Light Up with Risa Isard

Sep 8, 2025 · 33 min · Season 2 · Episode 38 · 32.7 MB

0:00-33:58

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Risa Isard, the Director of Research & Insights at Parity, joins Sarah to discuss the biggest takeaways from two new reports on women’s sports, including why women’s sports fans are so valuable. Plus, the history of racism in WNBA media coverage and proof that fans who watch alone aren't alone.

Parity's research (including both reports Risa discussed) can be found here
Read Risa's op-ed on why women's soccer fans are so valuable here, her op-ed on "iso-fans" in the WNBA here, and her op-ed on race in WNBA media coverage here
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