What The Heck Is A Serum?

Serums have become a standard step in most skin care routines - but what does a serum do? Is it even necessary or just a bunch of hype? In this ep, we explain their purpose (yes, there is one) and the ingredients to look out for. Also: The non-invasive treatment for plumper lips, and why you should really be using the cool shot button on your hair dryer. Products in this ep: Sal's emergency base: Hourglass Vanish Seamless Finish Liquid Concealer The non-invasive lip plumping treatment: Hydrafacial Lip Perk Serums for your skin concerns: Dehydration (hyaluronic acid): La Roche-Posay Hyalu B5 Hyaluronic Serum Anti-Wrinkle Concentrate Lines/wrinkles (squalane): Biossance Squalane + Phyto-Retinol Serum Redness (niacinamide/vitamin B3): Olay Regenerist Micro-sculpting Serum or Clear Skincare B3 Niacinamide Serum Pores, blackheads and congestion (AHAs and BHAs): Dr Dennis Alpha Beta Pore Perfecting & Refining Serum Dullness (azaleic acid): The Ordinary Azelaic Acid Suspension 10% Pigmentation/uneven skin tone (vitamin C): Skinceuticals CE Ferulic Serum Loss of firmness/elasticity (retinol): Ultraceuticals Ultra A Skin Perfecting Serum All-rounders: Lanc�me Advanced G�nefique and Clarins Double Serum Build your own combination: Apot.Care - http://www.myserum.co/ Credits: Your hosts: Carli Alman, Editor BEAUTYcrew.com.au (@carlialman) Sally Hunwick, Beauty Director marie claire (@sallyhunwick) Bettina Tyrrell, Beauty Editor, InStyle (@bettinatyrrell) Executive Producer: Elissa Ratliff See omnystudio.com/listener for privacy information.