Skip to content
Sign in
Artwork for Fractional CMO Show
Fractional CMO Show · Tuesday · 29 min

What AI Tools I'm Using Right Now - Part 2

Casey runs 11 Claude Code windows at once right now, across four live projects, with an orchestrator agent coordinating domain-specific agents below it. This episode gets specific: the exact folder structure, the soul.md file that makes an AI agent actually behave, and the real reason his wife's agentic work started going sideways before they fixed it on a Friday. But the AI stack is only half the episode. The harder question Casey leaves open is whether the niche you're in right now is going to survive what's coming. He pulled nearly 400 niches from six years of CMOx data and 750-plus CMOs, and what he found changes the calculus on where to plant your flag. Key Topics Covered: Why Casey doesn't chase new AI models Running multiple Claude Code agents with an orchestrator Folder structure and context discipline for AI work soul.md and how to give an AI agent a persona Using Claude Design vs. ChatGPT for ad creative The 25-website audit done in 90 minutes hands-off Niche stability vs. AI disruption Take the First Step Toward Growth with CMOx Booking a call with our team is super easy, stress-free, and all about YOU. Whether you're exploring options or ready to scale, this no-pressure consultation is designed to understand your needs and guide you in the right direction. 👉 CMOx.com/call Join the Fractional CMO Community Want to continue the conversation and get access to exclusive resources? Join our free Facebook group for fractional CMOs and marketing leaders! Inside, you'll find discussions, insights, and tools to help you grow your business and maximize your impact. 👉 CMOx.com/community

0:00-29:22
Play in

transcript

No transcript — this publisher did not publish one.

show notes

Casey runs 11 Claude Code windows at once right now, across four live projects, with an orchestrator agent coordinating domain-specific agents below it. This episode gets specific: the exact folder structure, the soul.md file that makes an AI agent actually behave, and the real reason his wife's agentic work started going sideways before they fixed it on a Friday.

But the AI stack is only half the episode. The harder question Casey leaves open is whether the niche you're in right now is going to survive what's coming. He pulled nearly 400 niches from six years of CMOx data and 750-plus CMOs, and what he found changes the calculus on where to plant your flag.

Key Topics Covered:

  • Why Casey doesn't chase new AI models
  • Running multiple Claude Code agents with an orchestrator
  • Folder structure and context discipline for AI work
  • soul.md and how to give an AI agent a persona
  • Using Claude Design vs. ChatGPT for ad creative
  • The 25-website audit done in 90 minutes hands-off
  • Niche stability vs. AI disruption
Take the First Step Toward Growth with CMOx

Booking a call with our team is super easy, stress-free, and all about YOU. Whether you're exploring options or ready to scale, this no-pressure consultation is designed to understand your needs and guide you in the right direction.

👉 CMOx.com/call

Join the Fractional CMO Community

Want to continue the conversation and get access to exclusive resources? Join our free Facebook group for fractional CMOs and marketing leaders! Inside, you'll find discussions, insights, and tools to help you grow your business and maximize your impact.

👉 CMOx.com/community

more episodes

All episodes