How to Create Content That Gets You Seen, Trusted & Paid with Katelyn Rhoades

Are you showing up on social media consistently but still wondering why no one seems to notice? In this episode, I sit down with social media strategist Katelyn Rhoades to break down how to become more visible online without forcing yourself to be on camera or copying someone else’s strategy. We talk about how to know when your content should focus on growth versus sales, how to use carousels to get people to stop and engage, why strong hooks matter, and how content pillars make showing up consistently so much easier. Katelyn also shares how to handle criticism, become more comfortable being seen, and MORE. Get ready to make social media feel simpler, more strategic, and a whole lot more fun. Check out our Sponsors: Shopify - Try the ecommerce platform I trust for Glōci. Sign up for your $1/month trial period at http://Shopify.com/happy. Monarch Money - Get your first year of Monarch Core for half off at http://Monarch.com with code EYH. Northwest Registered Agent - Visit http://northwestregisteredagent.com/EarnFree and start using free resources to build something amazing. Fabric - Join the thousands of parents who trust Fabric to help protect their family. Apply today in just minutes at http://meetfabric.com/earn. Indeed - Indeed is giving Earn Your Happy listeners a $75 SPONSORED JOB CREDIT to help get your job the premium status it deserves. Just go to http://Indeed.com/podcast right now and support our show by saying you heard about Indeed on Earn Your Happy. Momentous - If you want to try Momentous Signature Spec Creatine, head to http://livemomentous.com and use code EARN for up to 35% off your entire first order. Brevo - Meet Brevo…the all-in-one marketing and CRM platform built to help you connect with customers, boost engagement, and grow your business smarter. Get started for free today—or use code HAPPY50 to save 50% on Starter and Standard Plans for the first three months of an annual subscription. Just head to http://www.brevo.com/happy HIGHLIGHTS 00:00 The visibility strategy that helps the right people find you. 03:45 Who were you before you believed you could build a business of your own? 06:45 The 2 types of women who are stuck waiting to be visible. 09:30 What happens when you have someone who can see what you can’t. 11:45 The 3 stages of the Visibility Gap. 14:30 Do you really have to talk to the camera to grow? 15:30 How carousels outperform videos when you use them strategically. 17:00 Tips to choose the right carousel format for your goal. 22:00 How to choose content based on whether you want visibility, engagement, or sales. 24:30 Katelyn’s top tip that can give your carousels more visibility. 29:30 Why your hook can make or break your entire post. 32:00 How polarizing content helps you attract the right people. 34:15 What to do when you’re afraid people won’t like you. 36:30 How to keep showing up when people criticize your content. 38:00 The social media boundary that can protect your mental health. 40:00 Advice to someone who’s ready to take a chance on social media. 42:15 How to create a week of content without starting from scratch. 46:30 What do you want every woman to know about showing up online? 48:30 What to do when it feels like everyone else is getting the opportunities you want. 51:00 How to get Katelyn’s Visibility Content Pack. RESOURCES Get Katelyn’s Visibility Content Vault™ 2.0 with 200+ done-for-you Canva templates HERE! Follow Katelyn on Instagram @thekatelynrhoades and comment PACK on any post to have the link sent directly to you Apply for the Elite Entrepreneur Mastermind HERE! Get on the waitlist for Mentor Collective Mastermind HERE! Try glōci for 40% off your first order with code HAPPY at checkout - head to getgloci.com FOLLOW Follow me: @loriharder Follow glōci: @getgloci Follow Katelyn: @thekatelynrhoades