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Doubles Only Tennis Podcast · July 6 · 54 min

Reactions to the ATP Plans to Cut Doubles with Dan Kiernan

I talk with Dan Kiernan from Wimbledon about the proposed ATP doubles changes for 2028 and why doubles players feel blindsided by the messaging. We focus on transparency, intent, and respect, and what doubles players can realistically do next if leadership will not share clear facts. You'll also hear specific names who we believe may be pushing this agenda forward. Initial reactions from doubles players and coaches at Wimbledon Why “doubles isn’t sustainable” needs real definitions and data How ticket sales, streaming, sponsorship, and event value get misunderstood Respect as the foundation for any doubles growth plan Why intent matters How ATP governance differs from the WTA approach to player input What “closing the pathway” could mean for doubles specialists Likelihood the 2028 plan moves forward and why a fight is coming Practical advice for players: awareness, answers, and sticking together Why infighting helps leadership and weakens player leverage on revenue This is a super informative conversation that I hope helps you better understand all the layers to this situation. Learn more about Dan & follow: Instagram Control The Controllables Podcast SotoTennis Academy ----- **Join the #1 Doubles Strategy Newsletter for Club Tennis Players** New doubles strategy lessons weekly straight to your inbox **Become a Tennis Tribe Member** Tennis Tribe Members get access to premium video lessons, a monthly member-only webinar, doubles strategy Ebooks & Courses, exclusive discounts on tennis gear, and more. Learn More & Sign Up Here **Other Free Doubles Content** Serve Strategy Cheatsheet Return Strategy Cheatsheet Serve Strategy 101 - Video Course

0:00 · Why This Wimbledon Conversation Matters-54:16

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show notes

I talk with Dan Kiernan from Wimbledon about the proposed ATP doubles changes for 2028 and why doubles players feel blindsided by the messaging. We focus on transparency, intent, and respect, and what doubles players can realistically do next if leadership will not share clear facts.

You'll also hear specific names who we believe may be pushing this agenda forward.

  • Initial reactions from doubles players and coaches at Wimbledon
  • Why “doubles isn’t sustainable” needs real definitions and data
  • How ticket sales, streaming, sponsorship, and event value get misunderstood
  • Respect as the foundation for any doubles growth plan
  • Why intent matters
  • How ATP governance differs from the WTA approach to player input
  • What “closing the pathway” could mean for doubles specialists
  • Likelihood the 2028 plan moves forward and why a fight is coming
  • Practical advice for players: awareness, answers, and sticking together
  • Why infighting helps leadership and weakens player leverage on revenue

This is a super informative conversation that I hope helps you better understand all the layers to this situation.

Learn more about Dan & follow:

-----

**Join the #1 Doubles Strategy Newsletter for Club Tennis Players** 


**Become a Tennis Tribe Member**
Tennis Tribe Members get access to premium video lessons, a monthly member-only webinar, doubles strategy Ebooks & Courses, exclusive discounts on tennis gear, and more.


**Other Free Doubles Content**

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11 chapters