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Ditching Hourly · February 3 · 34 min

Ben Kettle - Risk-Based Pricing Options

Rural planning advisor Ben Kettle joined me on Ditching Hourly to share his transition from hourly billing “nonsense” to risk-based project pricing. Links Ben's website » https://areteruralplanning.co.uk/ Chapters (00:00) - Ben Kettle (00:20) - Meet the Guest: Ben Kettle (00:36) - Ben's Background and Career Journey (02:57) - Challenges with Hourly Billing (09:01) - Transition to Fixed Fee and Value-Based Pricing (13:23) - Implementing the New Pricing Model (25:48) - Client Reactions and Success Stories (34:08) - Conclusion and Future Plans ---- Sales Conversations That Don’t Feel Sleazy — live Oct 20 at noon ET Learn how to structure sales conversations so the buyer tells you what the outcome is worth without feeling sleazy or trying to manipulate them. The live 90-minute Zoom workshop is $450 and includes the recording, transcript, summary notes, and a practical worksheet. Learn more and register » https://jonathanstark.com/sgs

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Rural planning advisor Ben Kettle joined me on Ditching Hourly to share his transition from hourly billing “nonsense” to risk-based project pricing.

Links

  • Ben's website » https://areteruralplanning.co.uk/

Chapters

  • (00:00) - Ben Kettle
  • (00:20) - Meet the Guest: Ben Kettle
  • (00:36) - Ben's Background and Career Journey
  • (02:57) - Challenges with Hourly Billing
  • (09:01) - Transition to Fixed Fee and Value-Based Pricing
  • (13:23) - Implementing the New Pricing Model
  • (25:48) - Client Reactions and Success Stories
  • (34:08) - Conclusion and Future Plans

----

Sales Conversations That Don’t Feel Sleazy — live Oct 20 at noon ET

Learn how to structure sales conversations so the buyer tells you what the outcome is worth without feeling sleazy or trying to manipulate them.

The live 90-minute Zoom workshop is $450 and includes the recording, transcript, summary notes, and a practical worksheet.

Learn more and register » https://jonathanstark.com/sgs

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