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CTRL+Z: Rewritten · May 10 · 29 min

Disney Hits CTRL+Z

In October of 2016, Bob Iger was 48 hours from buying Twitter for $15 billion. Both boards had approved. The lawyers were drafting. Goldman Sachs was working the weekend. Then Iger went through the user data one more time, read his own notifications, and couldn't sleep. Sunday morning he typed an email to his board with the subject line "cold feet," called Jack Dorsey, and killed the deal. Twenty-eight days later, Donald Trump won the presidency. Fourteen months after that, Disney bought 21st Century Fox instead, and Disney+ followed. This week we hit Control Z on the Sunday morning phone call, and follow what happens when the man who runs Disney decides to own the platform that hosts the president.

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In October of 2016, Bob Iger was 48 hours from buying Twitter for $15 billion. Both boards had approved. The lawyers were drafting. Goldman Sachs was working the weekend. Then Iger went through the user data one more time, read his own notifications, and couldn't sleep. Sunday morning he typed an email to his board with the subject line "cold feet," called Jack Dorsey, and killed the deal. Twenty-eight days later, Donald Trump won the presidency.

Fourteen months after that, Disney bought 21st Century Fox instead, and Disney+ followed.

This week we hit Control Z on the Sunday morning phone call, and follow what happens when the man who runs Disney decides to own the platform that hosts the president.

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