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Create Tomorrow, The WGSN Podcast · Tuesday · 26 min

171. The Creator Economy – Who Needs a Commercial Anymore?

Screeny founder and CEO Elizabeth McLead joins host Cassandra Napoli to break down how creator fandom is moving beyond social media and into theatres, branded events and physical community spaces. They discuss why authenticity, engagement and offline experiences are reshaping the creator economy and how Screeny helps creators, brands and fans connect in ways that drive real value.

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Screeny founder and CEO Elizabeth McLead joins host Cassandra Napoli to break down how creator fandom is moving beyond social media and into theatres, branded events and physical community spaces. 

They discuss why authenticity, engagement and offline experiences are reshaping the creator economy and how Screeny helps creators, brands and fans connect in ways that drive real value.


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