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Artwork for Cost of Living
Cost of Living · May 23 · 27 min

"Superfake" counterfeits are flooding into Canada. Here's why.

High quality "superfakes" are on the rise, and luxury shoppers are lovin' it. They cost a fraction of the real thing, but who loses when everyone's buying knock-offs? Plus, shrinkflation is everywhere. So what’s being done in Canada to stop it? And, we explore how the Google search bar is changing and why it matters.

0:00-27:45

transcript

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show notes

High quality "superfakes" are on the rise, and luxury shoppers are lovin' it. They cost a fraction of the real thing, but who loses when everyone's buying knock-offs? Plus, shrinkflation is everywhere. So what’s being done in Canada to stop it? And, we explore how the Google search bar is changing and why it matters.